I'd like to think I'm an early adopter. New tecnology, new bikes, new thinking. What has gone before isn't necessarily wrong, it's just been superceded. You catch my drift. So when it came time to choose a new company car, I thought I'd look outside of the normal company car box and make my own mind up about what I wanted in a means of transport. Here's my list.
1. A tax break. Yeah, it sounds selfish, but having just moved house with the job, I could do with saving a few quid.
2. Value for money. Not just my money, as I'd be paying the fuel costs, but the company's money as Trek would be picking up the lease cost and this is in part dictated by the resale value.
3. My 'green' credentials. I own a 1960 VW Camper so my carbon footprint is screwed, what can I say?
4. Finally, style; my own identity I'd like to think is mine and nobody else's, so peer pressure has never meant a great deal. I wear cowboy boots for crisakes!
So what did I come up with? A Toyota Prius. Okay, style is a question of taste but there's no denying numbers 1-3 are well and truly ticked. In a company whose product line is primarily an alternative to the car, I felt it is also important to be doing something to help make a difference; let's face it, in a few years, hybrid or electric car technology will be a choice we all have to make, I just started early.
What has this to do with mountain bikes? Maybe nothing, but driving a 'milk float' as it's been dubbed, doesn't preclude me from being a biker at heart. Book, cover? You decide, and think hard about your next car.